Sunday, January 14, 2007

The BBC is on to it

This is another Digital Journalism offering. Meet Nigel Paine, the main guy who teaches the BBC's 27,000 employees what they need to know. He's decided they need to know about wikis, podcasting and blogs. Here's a talk from him about how the BBC uses these tools to inform itself internally and externally. This is more about journalists inside an organization using these tools to share information. You'll find it here.

The talk (about 20 minutes) plays on Realplayer or Windows media, but I needed to hit the button that looks like the globe and download it onto my desk top to listen to it. Both in my multimedia reporting class at Berkeley, and now in my digital journalism class at Stanford, the BBC is coming across as basically having its act together, big time. Their drive to share what they know is applauded among multimedia journalists. This goes for their journalism as well as explaining how they get there.

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